Amorepacific's derma brand ILLIYOON has launched the Derma Expert Pro line, which focuses on clinical sales with targeted skincare solutions. The first product introduced in this line is the Barrier Recovery Bubble Cleanser.

The Derma Expert Pro line offers professional solutions based on expert insights into skin concerns and research on skin barriers, catering to a wide range of sensitive skin issues from infants to adults.

The Barrier Recovery Bubble Cleanser is a low-irritant foam cleanser suitable for sensitive skin, including that of infants and individuals experiencing post-treatment sensitivity. It addresses skin barrier function and moisture balance, having passed rigorous cleansing validation and multiple safety tests, ensuring its suitability for everyday use. This product is especially beneficial for consumers seeking a gentle cleansing solution after procedures or for skin requiring moisture management.

Moreover, ILLIYOON has officially launched the ILLIYOON Product Development Research Group in August, comprising dermatology experts who provide insights during the product development process. The Barrier Recovery Bubble Cleanser is the first product developed with their consultation. ILLIYOON aims to integrate professional opinions from clinical experts into product development continuously and to expand the Derma Expert Pro lineup, enhancing its competitiveness as a professional derma brand.