Maison Margiela Fragrance is set to launch its new product, Lost Eden Eau de Parfum (EDP), in September as part of its Replica Fantasy Line. This line aims to transcend real memories and transform them into olfactory representations of surreal moments. The new fragrance encapsulates the delicate tension between restraint, desire, and instinctive attraction, evoking images of a mystical garden.
Lost Eden EDP draws inspiration from the 'forbidden fruit,' prompting the choice of whether to suppress or wholly embrace one's desires. It amplifies the perfumer's imagination and creativity with a surreal forbidden fruit accord, showcasing a rich interplay between vivid sweetness and deep, smoky scents to create a dense and addictive allure.
The fragrance opens with a striking and lively impression of a candied red apple accord that evokes the sensation of taking a bite out of the forbidden fruit. This is followed by the rich warmth and dense sweetness of deep vanilla, concluding with a smoky oud accord that leaves a dark and mysterious depth, ensuring an unforgettable addictive trail. The contrasting sensations of sweetness and smokiness heighten the subtle tension between restraint and instinct.
Honorine Blanc, the chief perfumer at Firmenich, has crafted this fragrance to embody a dense, addictive, and smoky scent profile. The signature black bottle and label of the Replica Fantasy Line visually convey the dark and enchanting universe that Lost Eden represents, featuring the phrase 'Candied apple and oud.'
